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One Million Viewers Watch Squash Finals In Glasgow

One Million Viewers Watch Squash Finals In Glasgow

PSA Media report

SH7920A peak television audience of one million viewers tuned in to BBC1 to watch Nick Matthew and Nicol David claim Gold in the finals of the Commonwealth Games squash competition on Monday July 28.

Figures released by the British broadcaster show that 0.8 million viewers tuned in to see David, the Malaysian World No.1, beat England’s Laura Massaro in a intriguing 3-0 win while the audience rose to 1 million as Matthew took on perennial rival James Willstrop in the final of the men’s singles event.

SH7894The Yorkshire-duo dazzled the crowds and viewers alike as they battled for 100-minutes in a thrilling 11-9, 8-11, 11-5, 6-11, 11-5 encounter which saw Matthew claim his second successive singles Gold medal.

It was a performance which saw the likes of Olympic medallists Matthew Pinsent, Daley Thompson, Joanna Roswell and other sporting icons such as Gary Lineker and Michael Vaughan take to Twitter to voice their appreciation and respect for squash.

“The finals of both the men’s and women’s singles at the Commonwealth Games displayed the passion, dedication and competitiveness which demonstrates precisely the kind of attributes that make squash a perfect fit for such a global sporting platform,” said PSA Chief Executive Alex Gough.

“The BBC’s coverage of the action during the Commonwealth Games so far has showcased the sport in a fantastic light, following their broadcast of the 2013 World Championship on the Red Button last November, and to see such strong figures for the event is a boost to everyone involved in the sport.

“It’s testament to the temperament and talents of all four finalists, and all the competitors in the Commonwealth Games, that the sport is currently riding high on a wave of high-profile public support.

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6 comments

  1. As someone who was there I am not surprised – a real battle between two warriors – credit to the sport and themselves

  2. Fantastic to hear. There’s still hope for making it to 2020 as I understand.

    As someone living outside of the BBC-sphere I wonder if there’s any footage available to us?

  3. There are some squash highlights on the CWG YouTube Channel – https://www.youtube.com/user/commonwealthgames

    Day Five highlights : https://www.youtube.com/watch?v=8PTCaDIH_NY&list=PLjP6yH9nVPb-Amk8yve2s7gKIbluLxV-v

    They’re apparently not available in the UK so we can’t tell you anything about them !!

  4. Just imagine if they’d scheduled them for the evening, instead of mid to late afternoon on a working day for most? Still, good to see the following is deservedly strong. Superb televising, court looked great and reasonably lively for a glass court, and an epic final between Matthew and Willstrop. Come on IOC, sort it out!

  5. Absolutely awesome stuff. GODDAMIT, GET SQUASH IN THE OLYMPICS!

  6. Squash as a sport needs to be promoted more. It is disappointing that the for the bulk of the world without access to BBC but with a passion for the game we could not catch it. I wonder if the PSA would work with the broadcasters to deliver it live streaming. The advertisers will come and the sport will get better coverage, viewership and hopefully some day a place in the Olympics.

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